EMBRACER GROUP CEO LEAVES THE COMPANY

ONLINE GAMES BAY ● ONLINE BROWSER GAMES ● MMO GAMES

Online games news

Embracer Group CEO leaves the company

,
Online Games Bay

The CEO of Embracer Group, Lars Wingefors, will step down of his post soon. Why is it important? It isn’t.


Embracer Group CEO leaves the company

Lars Wingefors, the controversial CEO of a controversial company Embracer Group, will be replaced this summer. Who Lars Wingefors is? He is the genius behind the strategy of bulk buys of gaming studios in the past several years, which lead to mass lay-offs when it turns out that having a lot of studios is not a great idea. Or to put it in other words, he was the idiot, who started the insane demolition of the market for no particular reason, other than hope to make some extra money.

But ruined careers of hundreds of game developers were not the only achievements of Lars Wingefors, he also came up with a completely new idea, to make smaller games, but better. Of course, he dropped the idea just weeks later, and opted for increase of the game prices instead.

Lars Wingefors will certainly be missed. I guess. If you stretch your imagination a lot. Will his removal from Embracer Group make any difference? Unlikely. Will the new guy bring back sanity? Highly unlikely.



16-06-2025


Brace yourselves, the revolution is coming!

The earthquake called restructuring of a beloved company seems to come to an end. After selling a few studios, laying off over 1300 people, cancelling some upcoming titles, the CEO of Embracer Group has come up with a bold strategy for the future - he is going to make better games!


Never mind, the revolution is off!

Just two months ago, CEO of Embracer Group, Lars Wingefors said in an interview (after selling / closing quite a few studios) that his company will now concentrate on smaller and better games. Guess what! Of course, he changed his mind already. His new plan is even better!


Cowboys and idiots

I recently revisited old British sitcom called Cowboys, about inept builders taking jobs they are not qualified for, doing them as quickly and as cheaply as possible and then running away with the money. Few days later GTA Trilogy Definitive Edition premiered and I got the strange feeling of deja vu.


It’s a commentator-eat-commentator world out there

There is a special kind of youtubers, a bottom-feeding kind, which craves the drama and will do anything just to score some pathetic points and stir some more drama. Yes, I’m talking about "commentator channels", so it’s pitchforks time!


AI becomes more and more desperate

Yes, it is another round of not that smart people giving interviews and telling the masses that AI is gonna replace them all.


Who can you trust, part 2

While the overwhelming majority of users know that you simply can’t trust the big tech companies, it is worth to remind those, who don’t why is that important to keep on your toes while you deal with them.




Lord of the Rings MMORPG cancelled

Lord of the Rings MMORPG cancelled

Lord of the Rings MMORPG game, that was suppose to premiere in 2021, has just been added to the growing list of titles in development and then abandoned by Amazon Games.

If it is free, you are not the customer

If it is free, you are not the customer

Wargaming, company behind World of Tanks, World of Warships and World of Warplanes, is known for its predatory marketing approach towards customers, so article like this is nothing new or nothing surp...